Tag Archives: wal-mart

Amazon Is Shoppers’ Top Destination For Holiday Gifts, Increasing Lead Over Walmart

From Forbes on December 15, 2016:

With the holiday shopping season entering the home stretch, it seems that Amazon.com will be the Grinch who stole Christmas from competing retailers this year. According to the Prosper Insights & Analytics December survey of nearly 7,000 U.S. adults, more than one in four holiday shoppers (26.2%) indicate they have purchased most of their gifts from the online giant this year, increasing 10% from last year.* Walmart ranks second place with holiday shoppers this year at 14.5%, lagging Jeff Bezos & Co. by almost 50%. Target, Kohl’s, Macy’s, Best Buy, JC Penney, Toys R Us, eBay.com, and Costco follow, respectively, with single digit percentage shares. [*Results are tallied from an unaided, write-in question posed to consumers. Figures include digital as well as brick and mortar locations, where applicable.] Continue reading

Wal-Mart’s Dot Com Dilemma Won’t Be Solved By Jet.com

From Forbes on August 12, 2016:

The recent record-setting acquisition of e-commerce start-up Jet.com has certainly given Wal-Mart Stores its fair share of headlines lately. The deal, which is still subject to regulatory approval, has been heralded as Wal-Mart’s strike back at rival Amazon.com and a jolt to the discounter’s standing in the digital retail arena, vis-à-vis Jet.com’s innovative Smart Cart technology as well as it’s potentially lucrative base of younger (read: Millennial) and more affluent shoppers. However, recent analysis of consumer data collected by Prosper Insights & Analytics suggests that Walmart.com is struggling with deeper, core customer issues that the Jet.com buyout isn’t likely to fix. Continue reading

Has Wal-Mart’s Revamped ShippingPass Subscription Ignited Shopper Interest?

From Forbes on June 28, 2016:

Nearly a year after its test launch, Wal-Mart Stores recently revamped its ShippingPass delivery subscription program, rolling back the price of a yearly membership by $1 – to $49/year – and speeding up the delivery time frame from three days to two. At the time of these changes, mid-May, the program appeared to be invitation-only, allowing interested shoppers to sign up for a wait list for membership. As of late June, while ShippingPass is still termed a “pilot” program, Walmart – per its website – has opened up subscriptions to “everyone, no invitation required.”  With Walmart now offering comparable shipping speed at half the price of Amazon’s popular Prime membership, has consumer interest ignited for ShippingPass? Continue reading

Back-To-School: Why Amazon Moves To The Head Of The Class Over Target, Walmart

From Forbes on August 4, 2015:

Shoppers have certainly changed since the recession. Having adopted a “new normal” tenet that focuses on cost-conscious, value-driven approaches to spending, today’s consumers are constantly seeking out sales and promotions, comparing prices, and researching products to ensure they get the most bang for as few bucks as possible. Advances in mobile technology over recent years have only made it easier for shoppers to adhere to this mindset. While many thought that declining gas prices would be the shot in the arm to spending in 2015, cautious consumers defied conventional “wisdom” and instead focused on paying down debt and increasing savings. And so the challenging retail environment continues…

Now we find ourselves mid-year 2015 with the back-to-school shopping season upon us. The National Retail Federation reports that shoppers plan to spend about $630 overall on clothing, shoes, supplies, and electronics for their K-12 students this year, a nearly 6% decline from the $669 average planned budget in 2014. Since the recession, consumers’ back-to-school budgets have consistently followed an up/down pattern as parents restocked one year (“up”) and reused backpacks, digital devices, etc. the next (“down”), so this year’s decline in planned spending didn’t exactly come as a surprise. Of course, this doesn’t make marketers’ jobs any easier in what’s already proved to be a challenging year for ringing up retail sales. Digging into our back-to-school insights a bit further, though, can help us uncover which retailers may be better positioned to gain this season versus those who may end up missing out. And for this installment, we’ll focus on the “Big 3” in back-to-school retailing: Walmart, Target, and Amazon.com. Continue reading