Tag Archives: jet

The Digital Shopper Showdown: Amazon Versus Jet.com

From Forbes on April 14, 2016:

When we first addressed Jet.com, the start-up had just launched with many speculating that this site, with its complex pricing algorithms, vast assortment, and low-threshold free shipping, could give Jeff Bezos & Co. over at Amazon a run for their money. Fast forward a few quarters (and past the crucial holiday season), Jet.com has dropped its membership model and is still spending media mega-bucks to convert shopper clicks away from competitors. For this analysis, we’ll take a look at the progress Jet.com has made with consumers at the seven month mark and whether or not Amazon.com should be worried. Continue reading