Prosper Insights & Analytics™, a leading provider of business intelligence solutions, and international think tank Fung Global Retail & Technology announced today that they have expanded their strategic alliance to include a co-branded Amazon Shopper Intelligence service. This unique service not only provides essential insights missing from most retailers’ loyalty data, including encroachment by Amazon along with the reasons why, but also special analysis by Fung Global Retail & Technology to help retailers and investors understand the Amazon threat. Continue reading →
Prosper Insights & Analytics™ has launched the Amazon Shopper Intelligence service which is part of Prosper’s competitive intelligence suite of products. This unique service provides essential insights missing from most retailers’ loyalty data, including encroachment by Amazon along with the reasons why. It also helps companies understand the merchandise categories in play and the discretionary dollars at risk. It is now more important than ever for retailers to understand the Amazon threat as the online giant works to further diversify their products and services. Continue reading →
Ever since the great recession of 2008, which seemed to surprise most economic prognosticators, it appears that there has been an increased interest in predictive analytics. Unfortunately, even with this new interest about the future, most predictions are wrong. Few, if any, seem to know where the economy is headed. Continue reading →
Prosper Insights & Analytics Streamlines Information Flow For Faster Access And Better Decisions
Worthington, OH – 12/15/15
Top performing executives who wish to have key performance indicators available in real time will now get their wish granted by a new insight and analytic notification service from Prosper Insights & Analytics™. The new service streamlines the delivery of relevant, advanced analytics and insights by circumventing big databases to provide only the most important predictive analytics fast and directly via a notification to a smartwatch, tablet, mobile phone, or laptop. Continue reading →
The Prosper Foundation continues to supports predictive analytics education and development of actionable insights.
Worthington, OH – 10/15/15
The Prosper Foundation has announced that the Shanghai Institute of Commercial Development (SICD) is the latest university to receive a grant of relevant consumer data and analytic tools to help prepare students for careers in a data-driven world. SICD is a leading university in China with approximately 10,000 students. SICD’s focus will be on consumer insights from the ProsperChina™ Quarterly which has been fielded in mainland China since 2006. Over 345,000 respondents have participated in the surveys which gauge shopping behaviors, purchase plans, media consumption and influence, plus more. These insights will be cross-tabulated with government and industry statistics provided by the China Bureau of Labor Statistics and industry associations to formulate propensity models that are predictive in nature and provide actionable insights. Continue reading →
In psychology it is called mass hysteria, a condition affecting a group of persons characterized by excitement or anxiety, irrational behavior or beliefs, and may also include inexplicable symptoms of illness. One could make the case that this defines the big data world today. Virtually unheard of before the Great Recession began in 2008, big data mania has spread throughout the business universe like a post-recession wildfire. Continue reading…
February 05, 2014
In coping with the upheaval in the healthcare market, many providers from insurance companies to hospitals will turn to advertising as a way of promoting their services to confused consumers. Millions of dollars could be wasted unless marketers are able to wisely allocate their ad budget. To meet this need, Prosper Insights & Analytics has unveiled the Prosper Health InsightCenter™, a unique cloud-based platform that simplifies integration of healthcare data sets from various sources. Continue reading →
The Q3 2013 Chinese Consumer Snapshot video is a brief look at young Chinese consumers’ economic sentiment compared to their U.S. counterparts. It also draws comparisons between the two groups regarding topics such as practicality, purchase intentions, online research and dining out.
Auto Sales Outlook, Retail Spending Outlook and Lost Opportunity Smart Data Apps Now Available through Prosper’s InsightCenter™ Technology
Worthington, OH – 9/18/2013
Prosper Insights & Analytics has released its latest Smart Data Apps, including the Prosper Auto Outlook, the Retail Composite Spending Score and Outlook and the Lost Opportunity analytic, to help marketers better analyze their competitive environment and make better business decisions. These apps are available via Prosper’s InsightCenter technology, which integrates data from multiple sources and applies unique algorithms within the system. Prosper’s platform allows clients to predict markets, understand consumer segments and develop core business strategies. Continue reading →