Latest consumer insights for December 2016. For more: www.ConsumerSnapshot.com
From Forbes on October 20, 2016:
For weeks, talking head pundits have been all over TV and cable proclaiming how undecided voters will be the key for determining the outcome of this year’s contentious election. Looking beneath the numbers at undecided voters (21.7% of voters overall) several interesting bits of data pop out, according to Prosper Insights & Analytics’ October survey of over 7,700 respondents.
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Latest consumer insights for October 2016. For more: www.ConsumerSnapshot.com
From Forbes on May 13, 2016:
Perhaps Time Magazine will choose the Voter as the “person(s) of the year” for 2016. This might just be the year when historians say the voters, not their parties and ideologies, took control of the election process. Ever since the Indiana Primary win by Donald Trump, there have been numerous articles dissecting how the pundits and political elites misjudged Trump’s presumptive nominee status. Some attempted to explain Trump’s popularity in a derogatory way by claiming it to be a cult of personality, as if he were a dictator. Others simply said, in a condescending manner, that it is anger from less educated, lower income Trump voters that is driving his popularity. Neither of these analyses fits the profile. Continue reading…