Consumer Behavior and Economic Update: Expectations for this Holiday Season and Beyond

Pam Goodfellow, our Principal Analyst, recently presented a Consumer Behavior and Economic Update at an event for financial leaders in the retail industry hosted by the National Retail Federation. (You can view a PDF of the presentation here.) She provided timely insights heading into the holiday season including an economic overview and a special “holiday historical” section that highlights trends we may see in 2014. Her analysis paints a modestly optimistic holiday season; however, we’ll see more definitive thoughts from shoppers on gift spending when the NRF releases its first round of consumer insights for the holiday season later this month. Click through for key takeaways from the presentation. Continue reading

Are You Building A Business For Where The Market Was?

The latest from Prosper Now’s Blog on Forbes.com

Key performance building blocks for any business are good financial management, logistics, efficient manufacturing, a healthy corporate culture, marketing and inventory management. The fundamentals for each of these disciplines are fairly consistent over time and change little. However, when it comes to marketing and identifying customers, positioning against competitors, dealing with economic issues, etc., continue reading…

Impress Your Boss: 5 Unique Insights That Will Do The Trick

The latest from Prosper Now’s Blog on Forbes.com

It’s a highly competitive retail marketplace. Corporations are always looking for a competitive edge. With that in mind, here are five unique business insights with one goal—to arm business professionals with valuable pieces of consumer intelligence to take to their executive team. These insights will provide a different perspective, aid in decision making, and impress them, all at the same time. Remember these and you’ll have something to talk about if you run into your boss at the water cooler.

1. What to say when your boss asks about the spending outlook for retail… continue reading…

Arming The C-Suite For Organic Growth

The latest from Prosper Now’s Blog on Forbes.com

Today successfully running a business is a difficult task. Many issues impacting performance are outside the control of a C-Level manager’s influence. Nonetheless these issues impact how a business will perform. The lagging economy, political strife around the globe, Washington politicians, the constant media reporting from 24-hour cable and Internet news sources are all at heightened levels of influence on skittish consumers. A bump in any of these areas can disrupt spending behaviors causing continue reading…

Morgan Stanley: Category Sales Outlook: Discretionary Segments Maintain Momentum (Part 2)

Pam Goodfellow, Prosper’s Principal Analyst, recently presented the September Consumer Spending Forecast at a Morgan Stanley luncheon.

Click here for the entire report.

Morgan Stanley: Category Sales Outlook: Discretionary Segments Maintain Momentum (Part 1)

Pam Goodfellow, Prosper’s Principal Analyst, recently presented the September Consumer Spending Forecast at a Morgan Stanley luncheon.

For additional insights, check out Prosper’s New Executive Retail InsightCenter.

Prosper Insights & Analytics™ Unveils Executive Retail InsightCenter™ To Simplify Evidence-Based Decision Making For Senior Management

This advanced strategic application helps the C-suite grow sustainable revenues and profits.

Worthington, OH – 9/16/14

The C-suite can now access an application that puts the power of data analytics and visualization into an easy-to-access InsightCenter for decision making. Senior level executives are challenged daily with making big-time decisions based on the information they have at hand. Being able to access the most relevant business intelligence in a quick, easy-to-use manner is critical for success in today’s constantly changing market. With the launch of the new Executive Retail InsightCenter™ by Prosper Insights & Analytics™, the first in a series from the new Executive Insight Platform which simplifies decision making, senior level retail executives can cut through the clutter of useless and irrelevant data and find meaningful insights to make better decisions. Developed using advanced analytics, the InsightCenter allows executives to uncover previously unknown insights about their customers, competitors, the marketplace, economy, and future spending plans. For today’s executive, it’s not about how much data they have; it’s about having the right information to drive smarter decision making.  Continue reading