C-Suite Tip For 2015—Advanced Analytics

The latest from Prosper Now’s Blog on Forbes.com

In the 1960’s movie The Graduate, a recent college grad played by Dustin Hoffman is counseled by a well-meaning family acquaintance to think of one word for his future job aspirations—plastics. “There’s a great future in plastics. Think about it,” said Mr. McGuire. He asks “Will you think about it?” to which Hoffman’s character replies, “Yes I will.”

However, 2015 is shaping up to be continue reading…

Era of Business Disruption–Why The C-Suite Needs To Focus On An Organic Growth Strategy

The latest from Prosper Now’s Blog on Forbes.com

Time was when successful experience shaped by years of competing in the market and a solid grounding in business processes and finance made for a good C-level candidate. This type of leader who could “rally the troops” was something every company wanted on center stage. However, that was also a time when markets and competition were much more predictable—a time when consumers had fewer choices and when the economy was more dynamic and insulated from foreign events. Continue reading…

Prosper Insights & Analytics Releases “Holiday 2014: Retailers to Watch” at Morgan Stanley Global Consumer and Retail Conference

Updated to include video 11/20:

Worthington, OH – 11/18/2014

Prosper Insights & Analytics, a leading provider of advanced business intelligence, released the Holiday 2014: Retailers to Watch at the Morgan Stanley Global Consumer and Retail Conference today. Pam Goodfellow, principal analyst for Prosper, presented unique findings about select retailers along with emerging holiday trends.  Continue reading

Forbes Insights And Prosper Insights & Analytics Launch The Forbes Executive InsightCenter™

This Unique Subscription-Based Strategic Data And Analytics Platform is Designed to Provide Business Executives with Consumer Insights to Help Them Make Evidence-Based Decisions 

NEW YORK, November 17, 2014 – Forbes Insights has partnered with Prosper Insights & Analytics to launch the Forbes Executive InsightCenter™– a one-of-its-kind subscription-based integrated data platform (www.ForbesExecutiveInsightCenter.com) loaded with advanced analytics that integrate hundreds of consumer insights from thousands of various data sets.  These data sets are expected to help business executives find meaningful insights to make better, evidence-based decisions, as well as highlight previously unknown insights about companies’ customers, competitors, the marketplace, economy, and future consumer spending plans, giving executives a competitive edge in an ever-changing marketplace.  Continue reading

Misery Down, Consumer Spending Forecast Up

The Misery Index, calculated using data from the U.S. Bureau of Labor Statistics, which has recently been added to Prosper’s Executive Retail InsightCenter, has been trending downward over the past couple months. The Consumer Spending Forecast from Prosper is up year-over-year, indicating that consumers are more willing to spend more now than they were a year ago at this time. Findings such as these should indicate a positive holiday season for retailers, right? It dependsContinue reading

Why The C-level Needs To Rethink Their Strategic Management Process

The latest from Prosper Now’s Blog on Forbes.com

I read an article two weeks ago reporting on the challenges faced by a CEO of a big box retailer. At the annual analyst meeting, the CEO identified some challenges that contributed to flat same store sales for the last six quarters. Issues contributing to lackluster growth were:

  • Changes in shopper behavior resulting from online research and shopping
  • Shoppers’ desire to shop at smaller stores.

The solution he offered to analysts was to speed up checkout lines. While this is a worthy tactic, continue reading…