Adding The Human Element For More Accurate Economic Predictive Analytics

From Forbes on December 6, 2016:

Earlier this year I wrote about the need for better analytics and the quest for better consumer confidence indicators which could greatly inform the development of more reliable predictive analytics. With many businesses, and even the Federal Reserve, having difficulty developing accurate forecasts, the time seems right to develop methodologies outside of traditional economics. Many have argued that the current state of asking consumers about such vague topics such as future expectations or business conditions should be replaced with a more straightforward set of micro foundation questions that probe personal spending directly. Continue reading…

With Election Over Holiday Gifting Becomes Top Of Mind

From Forbes on December 2, 2016:

The presidential election seems to be weighing down consumer confidence, but what does it mean for purchase intentions? Deborah Weinswig, Managing Director of Fung Global Retail & Technology, highlights the disconnect between sentiment and consumer spending intent in her analysis of Prosper’s October data. Continue reading…

Amazon Intel from Fung & Prosper

Columbus, Ohio and New York — November 17, 2016

Prosper Insights & Analytics™, a leading provider of business intelligence solutions, and international think tank Fung Global Retail & Technology  announced today that they have expanded their strategic alliance to include a co-branded Amazon Shopper Intelligence service. This unique service not only provides essential insights missing from most retailers’ loyalty data, including encroachment by Amazon along with the reasons why, but also special analysis by Fung Global Retail & Technology to help retailers and investors understand the Amazon threat. Continue reading

Prosper Insights & Analytics Releases “Holiday 2016: Top Trends” at Morgan Stanley Global Consumer and Retail Conference

To download presentation materials, click here.

Worthington, Ohio — November 16, 2016

Prosper Insights & Analytics, a leading provider of advanced business intelligence, released the Holiday 2016: Top Trends at the Morgan Stanley Global Consumer and Retail Conference today. Pam Goodfellow, principal analyst for Prosper, presented unique trends that are emerging this holiday season.

Anxiety and frustration regarding the 2016 presidential election seem to have affected consumers’ holiday spending outlook, which was recorded in early October. Planned spending per person on items such as gifts, décor, cards, foods and flowers is expected to be $796* in 2016, compared to $819 last year. However, as of early November, several of Prosper’s broader financial trackers indicate that consumers have become less conservative with their spending plans month-over-month and year-over-year, suggesting that, despite political uncertainty, shoppers are gearing up for holiday spending. Continue reading

Election Worries And Moody Consumers, But Spending Intentions Remain Encouraging

From Forbes on October 28, 2016:

The presidential election seems to be weighing down consumer confidence, but what does it mean for purchase intentions? Deborah Weinswig, Managing Director of Fung Global Retail & Technology, highlights the disconnect between sentiment and consumer spending intent in her analysis of Prosper’s October data. Continue reading…

Uncovering The Undecided And Unexcited Voters

From Forbes on October 20, 2016:

For weeks, talking head pundits have been all over TV and cable proclaiming how undecided voters will be the key for determining the outcome of this year’s contentious election. Looking beneath the numbers at undecided voters (21.7% of voters overall) several interesting bits of data pop out, according to Prosper Insights & Analytics’ October survey of over 7,700 respondents.

Click here for Undecided Voters facts.

Presidential Election Boosts Halloween Spending Plans To Record High

From Forbes on October 5, 2016:

While this year’s presidential election is shaping up to be one of the most divisive match-ups in recent history, it appears that Halloween will unite consumers across all party lines this year. Seven out of ten Americans are set to celebrate on or around October 31 with planned spending on costumes, candy, decorations, and greeting cards expected to reach $82.93 per household ($8.4 billion total), a record high. So why are consumers eager to scare up some fun this year? For more than a decade, Prosper Insights & Analytics has been surveying U.S. adults on their Halloween plans for the National Retail Federation and new analysis reveals that presidential election years prove to be pivotal for scaring up Halloween spending among shoppers. Continue reading

Small Business Confidence Rises Boding Well For Final Quarter Of 2016

From Forbes on September 30, 2016:

Consumers’ sentiment continues to improve, as does their mood. What does it mean for spending? Deborah Weinswig, Managing Director of Fung Global Retail & Technology, weighs in on what improvements in Prosper’s key indicators mean for retail sales and which categories are likely to benefit. Continue reading…